FTA has announced that Kyle Baldwin has joined the Association as its new Director of Marketing and Communications.
In this new position, Baldwin will orchestrate and oversee all of FTA’s marketing across multiple mediums and channels, as well as its communication both with the Association’s membership and the industry at large.
Baldwin most recently spent five years at TLMI, initially as its Marketing Director and then as Vice President of Marketing. While at TLMI, he led a full rebranding, web overhaul, CRM system update and event design, in addition to various strategic initiatives which led to an all-time high in membership.
His career has also included marketing roles at NuLabel Technologies Inc. (now Actega Innovations NA), as well as Spear Inc. and Constantia Flexibles (now Multi-Color Corp).